Want to get involved in how SelectSpecs.com develop their website? Well here’s your chance to put your comments forward on our new Prescription and Lens Options system, read on… We have been having a bit of a debate here over the past few months about how we can develop our Prescription and Lens Options system to make the process of buying prescription glasses easier for our customers. General consensus is that we want to move away from the single page format we currently use to a more user friendly (and informative) step-by-step design. Here are our thoughts on the 2 different formats:
Current:- Everything on one page
This is the current format we use for allowing customers to choose lens options and then enter prescription details. Although the page in general is clear if you know what you are looking for or have previous experience in buying prescription glasses, we feel the process could be easier and clearer for those new to prescription glasses or are perhaps less experienced with using computers. If you have not seen our current prescription and lens options system, take a look at our Reglaze Glasses page for an example of the single page format. Positives + Lens options and prescription form is on one page + Prices displayed immediately and reflect different lens option choices + Quick and easy for experienced customers Negatives – Not as clear – May prove daunting to those new to glasses / inexperienced computer users due to amount of information displayed on a single page – Help & Information is in ‘pop ups’ rather than always displayed on page – No clear breakdown of the product being ordered
Proposed:- Step by Step
This is the proposed new format for allowing customers to choose lens options and enter prescription details. This process we think would make the whole process of buying prescription glasses online a much simpler process that’s less daunting to all our customers. While we realise the current format of displaying lens options on one page is good for showing our great prices ‘at a glance’, we want to ensure that our new step-by-step system will continue to build on this feature so our great prices are never hard to find! Positives + Clear and Concise + Simple to understand and follow – Help on the page rather than in pop ups + Each individual category of options (such as lens thickness or coatings) will have its own page + Clear breakdown of the product being ordered including pricing Negatives – Process may be more time consuming for experienced customers An example of the Step-by-Step process may look a little like this:- So if you have any comments regarding this development we would really love to from you as it will help us to improve our Prescription and Lens Option pages effectively to meet our customers needs. Please leave any comments below and we’ll put your views forward as part of the development process.
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